Monday, November 21, 2011

Imagine Design Create

This is a great book to read and view.

At TED 2011, Autodesk launched a new book that celebrates the impact of design. Featuring the work of dozens of leading designers, many of them TEDsters, Imagine Design Create tells stories of how technology is transforming the very nature of design.

Bringing together stories of good design happening around the world, Imagine Design Create shows how people are using fresh design approaches and new capabilities to solve problems, create opportunities, and improve the way we live and work.

Design as a verb: Collaborating, building, and testing to create solutions that address human needs and improve our world.

Design as noun: The intended physical and emotional meaning conveyed through the crafted qualities of an image, object, or experience.

design

Download this .pdf version of the first Autodesk design book to view on your computer or tablet device.

Download the iPad App from Apples’ App Store and get even more.

  • More than 30 minutes of video
  • 13 original video interviews exclusive to the app
  • Interactive infographics
  • More than 250 stunning images, including dozens seen only in the app
  • Slideshows and interactive photo features
  • Visual table of contents for quick and easy navigation

Via Autodesk Manufacturing Northern Europe and Between the Lines.

Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service. Design is not just what it looks like and feels like. Design is how it works. — Steve Jobs, CEO, Apple


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